Monday, April 21, 2008

Biz aim: To help others

As we are bombarded with commercials and sales techniques every day we sometimes get so numb that we do not see the clear focus of the business behind the product.

The business aim is actually pretty clear if you think about it; To help others. They are solving problems. If people didn't need help there wouldn't be any business going on. Whatever you work with your job fills some kind of need for someone. You could be selling flowers, stair lifts, furnitures, ice cream, your writing services or dog shampoo- at the end of the day you do it because someone need you to do it.

And this is also what your business should be striving after- to help others. To become successful you need to ask yourself the following question: How can I help others doing what I love?

That's really one of the most important questions you can ask yourself, and probably the hardest as well.

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